Without exception, the most valuable companies in the world today are platforms: Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or enabling the broad exchange of goods and services. There are different paths to success in the digital world, whether a company wants to compete as a new platform or to leverage an existing platform for competitive advantage. The Competing in the Age of Digital Platforms program will show you how to create sustainable value whether you are competing as, with, or against digital platforms. |