Purpose and Profit: Creating Shared Value—Virtual

24 Oct–04 Nov 2022 | VIRTUAL

What happens when companies rethink the intersection between society's challenges and corporate performance? The Purpose and Profit: Creating Shared Value—Virtual program explores how companies can build a competitive edge by incorporating social and environmental factors into their core strategy. You will return frameworks that will help your company create Shared Value and capitalize on emerging growth opportunities, leading to stronger financial performance, motivated employees, improved stock performance, and meaningful social progress.

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The Messy but Essential Pursuit of Purpose

Many purpose-driven companies revert to a profit-first strategy if the going gets tough. Others doggedly pursue purpose but then find that their businesses are unsustainable. Using case studies on Etsy, Livongo, and other diverse companies, HBS professor Ranjay Gulati offers practical examples that leaders can use to think creatively about how to deliver as much benefit as possible to all their stakeholders.